Sunday, May 4, 2014

Easy Online Publicity Ideas

The widespread use and low cost of Internet advertising makes online publicity the way to go to draw attention to your company. There are countless opportunities for promotion in this manner. It takes a little dedication and can be done with some proper planning and monitoring of various web pages and ads. Consider some popular ways to gain online publicity for your firm or yourself!

Online Publicity
Easy Online Publicity Ideas
1. Set up a company or individual website. You can get as fancy as you want or keep it basic. The main thing is to get your name officially out there in the form of a website. If you have limited computer skills you can still do this for a reasonable price without hiring a professional Webmaster. There are do-it-yourself templates for creating a website that are easy to set up and easy on the budget.

2. Take time and make a point of having your company name and basic information listed in online directories. There are many: a basic Google search is all you need to find them. Get listed in as many as you can, most don’t cost much if anything, it’s just a matter of doing it.

3. Write a story or newsworthy announcement in press release form. This will generate instant online publicity.

4. Start an online forum pertaining to your business to create awareness and share valuable information. Forums and chat room type venues make a great place for people to learn about you or your business without having to spend a great deal of time and effort on the task.

5. Create a Facebook page. This is a free and fun way to get online publicity. You should get as many fans or followers as possible. Facebook has become an essential part of a good campaign.

6. Set up a company Twitter account. Another great step in the cyber world of advertising, you will gain loyal customers and lots of online publicity once you get comfortable with your business “tweets”. Do a little research and planning before going “live” on Twitter so you have a handle on it. Look up accounts of successful and popular companies who are already using Twitter to their advantage. Starbucks, for example. Studying and mimicking their strategies as appropriate is just one way to get started.

7. Start a blog for your business. An ongoing blog (web log) with regular posts about your company is another popular way to obtain online publicity. It is important to keep the blogs current and periodic, not sporadic. You don’t need to have daily blogs, but do have a maintenance plan and don’t neglect it. The beauty of the blog is that you will be providing a springboard of links to your other company websites or information. This is all going to translate into expanding exposure for you!

8. Post interesting company events on Youtube. If you have something fun and worthwhile to view, share it in the form of a movie short on a site such as Youtube.

These are all viable methods for keeping your company current and credible in the eyes of the public. Online publicity is huge and will help propel you to success. Explore the endless ways in which you can increase sales and grow your company by using these online publicity tools.

1 comment:

  1. Awesome..You have clearly explained …Its very useful for me to know about new things..Keep on blogging..Click
    credit card to cash